Emmanuelle has over 15 years of experience in media, advertising and digital. She spent 10 years at leading research companies (Ipsos, Kantar, Comscore) developing audience measurement and advertising effectiveness activities. Then she led the business planning activity of Mindshare media agency before launching the insights and measure department of RelevanC, the data company of Casino group. Passionate about media and data, Emmanuelle joined Canal+ Brand Solutions, the advertising sales house of the pay TV operator Canal+ Group, one year ago to develop the addressable TV advertising and data-driven solutions around data-planning and TV effectiveness optimization.